Smart Web Design
Smart Website Design is constantly evolving field, and our teams of web designers are continuously researching and learning new methods to make our sites the best in the small business world. No matter now big or small, there are many options to your web design that will significantly affect your site ranking within a search engine. It is our goal to get you and your business in the top level of your field and give you that much more of an advantage in today’s competitive market. As the internet evolves so do we and we are confident that we will keep you on the leading edge of technology with our smart web design solutions.
Smart Web Design is working with you
At PatOKelley.com we offer a smart web design solution for your business. Our design team can work you with on your site navigation, on-page and off-page optimization. We will discuss how we feel your attention to detail will bring a more valuable benefit to your site than just the design itself.
One thing we will discuss is the domain name(s). If you have one that is fine. We can set it up to point to the new site we will design for you. However, we may decide together that it is a good idea to buy a second or third domain (website link), one that is a keyword phrase instead of just your company name. This keyword phrase could help use optimize your page if you choose an optimization package.
Content is King. It still is. You have to have quality copy - information. So we have copywriters that will help wordsmith your copy for the search engines to gobble up and index. We will help you as needed get you information together to complete your site. Please remember however, it is you that is the expert of your business. So we do ask that you provide as much as possible in this crucial step of your on-line identity. Your customers will appreciate it and so will Google, Yahoo and MSN.
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Pictures are another item of importance. You don't have to have many of them unless you are showcasing products. But real pictures of you and your staff give your site warm and creditability. Viewers spot stock a mile away. Sure we have stock if that is what you want. But our designers can touch up your photographs too. Showing off your trucks, machinery, building, crew, new gizmo, etc., will add a personal touch and make your site real as the person viewing it.
We understand your need for a user-friendly and informative site. As with all web design, we will continue to make suggestions throughout our business relationship and advise you on several optimization triggers such as site colors, title tags, key word phrases, and Meta information. We will discuss linking, the use of relevant phrases and keywords within your site and URL, important aspects of search engine optimization, and various navigational methods.
Even after the optimization process has started, we will test your site for platform compatibility with Windows and Macintosh and web browser functionality with Internet Explorer and Mozilla Firefox. We will clean up our XHTML and CSS code before publishing and delete any orphans, check links site wide, proofread and spell check. We will validate with multiple browser versions to ensure cross version functionality. All of this gives you the best chance to be seen correctly and indexed effectively within your major search engines such as Google, Yahoo and MSN. As a part of our smart web design solution we will even look at the smallest detail, such as Font and graphic formatting and optimization. You also will want to think about link exchanges after the site is live; or at least linking your site from message boards and blogs where you may register and answer questions for people in exchange for a link back to your site.
Preferred Hosting Services of PatOKelley.com:
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